Adobe Target

Learn and test at scale:

Adobe Target

Unified, progressive profiling delivers the best customer experiences for every channel.

Create engaging customer experiences and learn how to make them even better. Adobe Target gives you AI-powered testing, personalisation and automation at scale.

The best digital experiences are consistently personal. Adobe Target’s unified, progressive profiling allows you to deliver the best experience for every channel. You can test each visitor’s personalised experience and use artificial intelligence (AI) to make sense of your data.

 

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Meeting your customer's needs

Profile building

With Adobe Target you can build profiles and use them to deliver personalised, cross-channel experiences. You can provide relevant recommendations and offers and personalised journeys to rewarding destinations. You’ll have exactly the right mix of automation and control to take full advantage of all your customer behaviour data. Most importantly, based on what you learn, you can create strategies to improve your digital marketing and meet your business goals.

Accurate insights

Adobe Target connects to the Adobe Experience Platform in real time so you have the latest insights and accurate reports. You can keep track of your key projects and stay focused on your top priorities. There’s even a generative AI or GenAI assistant for step-by-step guidance to help improve new use cases with Adobe Target. Your insights dashboard organises key metrics for all your activities and analysis helps you understand them.

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Why Williams Commerce?

Having joined forces with Brandwidth, part of Next15, we can connect you with 2,000 experts around the world. Through our tried and tested discovery process we gain a deep understanding of your specific needs and business goals.

We’ll enable you to take full advantage of Adobe Analytics to redefine digital experiences for your customers. With our experience and channel expertise, we create value throughout the online journey for your future digital growth.

Discover the power of Adobe

Adobe Experience Platform

When it’s time to create customised customer experiences at scale you need more than data – you need insights. Adobe Experience Platform is a single seamless solution.

Adobe Experience Manager

Deliver exactly the right content to the right channels at the right time with Adobe Experience Manager. Efficiently create, manage, and optimise digital assets for all your audiences.

Adobe Commerce

Adobe Commerce (previously Magento) is one of the world’s fastest growing ecommerce platforms. With outstanding functionality and flexibility, it’s secure, robust and scalable.

Adobe Analytics

Analyse data from any digital touchpoint in your customer’s journey. In-depth analysis, clever reporting, and predictive intelligence deliver valuable and actionable insights.

Let's discuss your project

Contact us today for a free consultation appointment.