BigCommerce enhances social integration and launches Instagram Checkout

A person logging into their Instagram account on their mobile phone

BigCommerce make it easier to integrate social media and introduce the ability to checkout on Instagram. Many of us use social media pretty religiously these days. As this phenomenon has grown, retailers have aimed to find new ways to capitalise on the potential of social media and make it easier to secure sales by harnessing the possibilities it […]

The Impact of COVID-19 on Social Media Advertising

Person holding iPhone showing social networks folder featuring a range of social media apps

The international COVID-19 pandemic has affected all aspects of the economy to some extent and social media advertising is no exception. Whilst many industries have been damaged by the impact of the coronavirus, Paid Social has become an even more cost-efficient marketing channel during this period. In this blog, we explore the ways in which […]

PWAs are the future of ecommerce

Everything you need to know about Progressive Web Apps (PWAs). What are PWAs and who uses them? The benefits of PWAs. PWAs and Apple, Magento & BigCommerce.

Personalization Infographic

Heard about personalisation but not sure how best to incorporate it into your own marketing strategy? View our Infographic.