Note; we went on to win this Direct Commerce Award for Outstanding Evolution, Customer Experience in B2B for our work with Gilson. You can read more about our award in this blog.
"We're very proud to be nominated for a Direct Commerce Award with Gilson. Having worked with them to grow and evolve their B2B ecommerce solutions over the past couple of years, it's great to see the work from ourselves, and the fantastic internal team at Gilson recognised in this way”.
This year we are celebrating three consecutive years of being shortlisted for the Direct Commerce Awards, having just been shortlisted for our work with Gilson.
Last year, we won Charity Trading Award for our work The National Gallery, in 2022 we also won Charity Trading Award with The Courtauld and Education & Training Products category with CityLit.
Established over 25 years ago, the Direct Commerce Awards are highly regarded in our industry and ‘celebrate the best agencies, retailers and suppliers serving the direct commerce sector’.
Gilson is a leader in the life sciences industry which serves both B2C and B2B customers including universities and major corporations. We have played a vital role in supporting their automation strategy and growth plans by enhancing their B2B ecommerce.
Through collaborating with Gilson’s internal team, we created an interactive, self-service portal for B2B customers. Customers can now manage their account and check online orders, account payments processing and status updates within the portal.
The services delivered for this project included:
We have seen fantastic results from the portal compared to other areas of the site including:
- A 245% higher average order value
- 30% higher views
- 30 seconds longer spent on the portal
You can learn more about the project in our case study.
The team continues to work with Gilson to optimise and grow the website and provide an exceptional and unmatched experience to futureproof Gilson’s online success.
We would like to congratulate all finalists and wish them the best of luck for this year’s awards.
